PLEASE FIND BELOW MY LATES ARTICLE FOR THE ACADEMIC WEBSITE WORNTHROUGH.COM! Venturing into luxury fashion's sensory branding: From BOSS candles to edible Birkin Bags When teaching fashion branding, I often like to look into futuristic topics, picking up on the latest trends. So recently, my class and I ventured into the world of sensory … Continue reading Venturing into luxury fashion’s sensory branding: From BOSS candles to edible Birkin Bags
Tag: luxury fashion
Shopwindows’ orange trend – streetshots Goethestrasse Frankfurt SS2013
Guys and Girls: just this morning I strolled down the fancy Goethe Strasse shopping street in downtown Frankfurt and noticed a predominant display of ORANGE in almost all of the shop windows. SS2013 makes me want to drink orange juice, bite into the red side of the apple and get a bellini! @ SALVATORE FERRAGAMO … Continue reading Shopwindows’ orange trend – streetshots Goethestrasse Frankfurt SS2013
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