Tapping into the unicorn trend? Today's post is on yummie rainbow things, because I am always drawn to interesting and gourmand smells and tastes. On some days, I absolutely have to indulge in tasting and smelling amazing things, so recently I went to Ladurée in Harrods London, followed by a sniffing escapade in the Harrods … Continue reading Gourmand smells and tastes at Ladurée and Harrods perfume hall – unicorn trend?
The Pretenders: A look at pseudo-international brand names
Dear readers, In March I gave two mini-lectures to the Business School students at the London College of Fashion on the subject of international branding and talked about brand names inside and outside of Japan. Here is part of the lecture which I hope you will enjoy! ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ The Pretenders: A look at pseudo-international brand … Continue reading The Pretenders: A look at pseudo-international brand names
SiberianNewspaper: There is more depth to Japan than Jpop and Kawaii
Do The lights turn green and hundreds of people flood the giant intersection simultaneously from 3 directions. There is not one empty square meter, yet everyone is polite enough to walk past each other without bumping or hitting one another. I take another sip of my Macha latte. „Oh my God! This is like … Continue reading SiberianNewspaper: There is more depth to Japan than Jpop and Kawaii