Lufthansa’s Rebranding to Premium Identity

This month Lufthansa did something it had not done in the last 30 years: It announced a complete corporate rebranding - represented by a visible change of colours, materials and the famous tailfin colours (First image above shows the new colours). The announcement coincides with the airline celebrating 100 years since the invention of it's … Continue reading Lufthansa’s Rebranding to Premium Identity