A bit of Agent Provocateur, anybody?

Last week end was a sunny and beautiful day in Munich, so I ventured out to capture some street shots and explore the fashion scene. My first stop was at Agent Provocateur.

This brand is an absolute legend, and I am so pleased to see how it has expanded world-wide. However, in the mid-90s, when Vivienne Westwood’s son called Joseph Corré first launched the brand together with his wife, it was a small and sort of underground shop for conaisseurs, hidden in the middle of London’s Soho.

The original store in Broadwick Street.
The original store in Broadwick Street.

I first visited the shop in 1998 and of course, could not refrain from purchasing some lovely underpants. That said, the items were far more vanilla back then and now, its a world of fifty shades of the rainbow – you take your pick! AP has all sorts of beautiful colours, materials and accessories to make ones fantasies come true.

Their prices have gone up alot aswell: If in the 90s their undergarments sold for 60 quid, the now sell for 150 and up. (Just as an example: The devoré kimono robe costs more than €2000)

Here are some shots of the Agent Provocateur store interior – a concession shop situated inside a famous department store named Ludwig Beck.

Shop interior of Agent Provocateur in Munich (at Ludwig Beck)
Shop interior of Agent Provocateur in Munich (at Ludwig Beck)
Lots of hair....
Lots of hair….

 

I also received a goodie bag which turned out to have printed cards with Agent Provocateur’s latest campaign featuring Naomi Campbell and shot by Ellen von Unwerth, as well as a perfume sample and some store information.

The Agent Provocateur goodie bag
The Agent Provocateur goodie bag

 

Inside the goodie bag...

Naomi Campbell is the new face of Agent P.
Naomi Campbell is the new face of Agent P.

What I noticed in the store is that AP has expanded its range to include swimwear. The holiday pieces are truly stunning, but I’m not 100% convinced about the tan-line you will get from wearing them….What do you think?

Agent Provocateur swimwear
Agent Provocateur swimwear

Image credit: http://www.destination42.com/honeymoon-style-swimwear-worth-packing/

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